Best Practices

Best Practices Outside of Digital Ads to Increase Efficiency
Paid advertising is no doubt extremely helpful for a brand to scale up its business & revenue, but there are still a number of things that an e-commerce...
Mon, 27 Sep, 2021 at 11:30 AM
Best Practices - ABO
Why ABO? The automatic Budget optimization feature will eliminate the manual work of increasing and decreasing the budget automatically based on the campaig...
Wed, 30 Nov, 2022 at 8:52 AM
Best Practices for High AOV Brands
In the world of social media & the easy reachability with the end-users, it has become very easy for marketers to reach out to their prospective audienc...
Thu, 16 Sep, 2021 at 1:21 AM
Seasonality Impact & E-commerce
Introduction: With a change in season, there will also be a change in your performance. Seasonality impact is something that many industries face. The...
Thu, 28 Oct, 2021 at 12:43 AM
First-Aid to your Dipping Performance
Efficiency & performance issue is something that every brand faces. The performance can be impacted by a lot of things. It can be a rising CPM, dipping ...
Fri, 20 May, 2022 at 5:08 PM
Managing social media to boost efficiency
Communication is very important in all aspects of life. And just like that, it plays a very significant role in the business as well. Social media is a grea...
Wed, 2 Feb, 2022 at 5:22 PM
Best Practices for Discovery and Youtube Ads
Introduction Discovery Ads are a visual ad format that runs across the Google Discover Feed. It is shown on the homepage of the Google app or the Goo...
Thu, 3 Mar, 2022 at 9:16 AM
How to Improve the Repeated Customers
Customer Retention Customer retention refers to the ability to retain repeat customers and increase the lifetime profitability of each customer. A st...
Wed, 17 Jan, 2024 at 3:57 PM
Ready for Festive Season?
Every festival, occasion or event is just another way for your brand to connect with its customer. So, keeping a festival marketing plan in place is a fanta...
Thu, 15 Sep, 2022 at 9:52 AM
How to set up ABO for Facebook
Why ABO? The Automatic Budget Optimization feature will eliminate the manual work of increasing or decreasing the budget automatically based on the campaign...
Wed, 19 Jul, 2023 at 4:04 PM